Ageing gracefully is a beautiful thing, but that doesn’t mean there aren’t a few tell-tale signs that many of us would like to see thwarted. And while ageing is inevitable, looking aged doesn’t have to be.

The visible signs of ageing

The passing of time can be felt in many ways, but we wear the most visible signs of ageing on our skin. From fine lines to coarse wrinkles, dull or dry skin, loss of elasticity and skin discolouration, we are all vulnerable to the hallmarks of the ageing process.

While intrinsic ageing is always in play, our skin is also at the mercy of other factors, such as air pollution, sun exposure and lifestyle choices¹.

Skincare intervention

There is no magic bullet. Rather, it takes a considered regime to help protect and restore skin health, and help brighten a firm a maturing complexion. But considered doesn’t have to mean complex. A youthful glow could be yours with just a few key anti-ageing ingredients. Enter: alpha hydroxy acids.

Alpha hydroxy acids, or AHAs, are a group of natural acids often used in cosmetics to help rejuvenate the skin. Research has shown numerous anti-ageing benefits of AHAs, including exfoliation, moisturisation, the reduction of fine lines and wrinkles, and skin firming². Regular use also helps prime skin, boosting the effectiveness of other skincare products³.

AHAs are at the core of Elucent Skincare’s Anti Ageing formulations, with each of the six products in the range harnessing these skin renewal compounds to improve skin texture, firmness and tone. In particular, the combination of glycolic acid and lactic acid work to remove dead skin cells while promoting the emergence of new cells, leaving skin looking and feeling fresher.

The addition of vitamins E, C and B3 across the range enhances age-fighting properties. Considered the most important antioxidants in skincare, each has the ability to penetrate the skin and boasts a proven anti-ageing effect⁴.

Found in avocado, almonds and mangoes, among others, Vitamin E is also found in Elucent’s Anti Ageing Gentle Cleanser, a refreshing and purifying start to your regime, and your day. Vitamin B3 also helps to revive dull skin, while AHAs get to work removing dead skin cells. Next, pack a punch with Elucent’s Anti Ageing Serum, featuring 16 per cent AHAs, vitamins E and B3, and Pro-vitamin B5 to help keep skin soft and hydrated.

Use the Eye Cream to target the delicate skin around the eyes (where fine lines so often like to gather, not to mention dark circles) and finish your morning routine with the super hydrating Day Moisturiser, complete with SPF 50+ to protect your skin from the sun’s UV rays. Protecting your skin from the sun is one of the most important steps in minimising photodamage and premature ageing. The sun’s ultraviolet (UV) exposure has been shown to cause up to 80 per cent of the skin’s visible signs of aging such as lines, dryness, freckling and impaired pigmentation⁵.

Applying sun-protective clothing and an SPF 50+ every day – and reapplying every two hours – will help shield the skin against harsh sun exposure⁶. Elucent’s Anti Ageing Day Moisturiser providing SPF 50+ sun protection, while delivering a hydration boost and reducing the appearance of fine lines.

At night, keep the regeneration process ticking while you sleep with Elucent’s Anti Ageing Night Moisturiser, a luxurious cream that helps replenish tired skin. Finally, hydrate your skin from top to toe with the Anti Ageing Body Moisturiser.

Always read the label. Follow the directions for use. Avoid prolonged sun exposure and wear protective clothing, hats and eyewear to further reduce risk. Frequent re-application is required.