NO BUZZWORDS. NO JARGON. NO SNEAKY UNPRONOUNCEABLE INGREDIENTS.

Elucent is here to help you cut through all the skincare BS - to give you just the facts, plain and simple. That way you can always put your best face forward.

SHOP THE RANGE

WHAT THE FACE ARE AHAs?

Alpha-hydroxy acids (AHAs) are a group of naturally-occuring acids that have been used for decades in the skincare industry as skin exfoliants. AHAs remove dry, dead skin through chemical exfoliation, helping to reveal visibly smoother and younger-looking skin. As more dead skin cells are shed, the appearance of fine lines and wrinkles is reduced.

There are two types of AHAs found in the Elucent Anti Ageing Range:

Glycolic Acid

Glycolic acid is the smallest AHA molecule known, and is the most effective AHA at penetrating deeper into the stratum corneum, where it helps to moisturise, provide exfoliation and support the skins barrier function.

Lactic Acid

Lactic acid is a component of the skins natural moisturising factor (NMF) as well as being an AHA. It is a larger AHA molecule than glycolic acid, and is a good option for more superficial skin use as it supports exfoliation and moisturises the skin.

WHAT THE FACE IS EMBLICA FRUIT EXTRACT?

Emblica (Phyllanthus emblica), also known as Indian Gooseberry is a rich dietary source of vitamin C, minerals and amino acids. In the Elucent Even Tone formulas, Emblica Fruit Extract has antioxidant benefits including improving the appearance of dull skin by brightening it and helping support the skins natural barrier function.

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WHAT THE FACE IS SKIN CELL TURNOVER?

Skin cell turnover is the ‘derm term’ for how fast your dead skin sheds to reveal visibly younger, smoother skin. The older you get, the slower your skin sheds. Fortunately, for your face, Alpha Hydroxy Acids (AHAs) can help speed things up.

WHAT THE FACE IS PIGMENTATION?

Pigmentation is a discoloration of the skin that can leave you with a patchy, uneven and dull looking complexion. Pigmentation can occur from UV exposure, so it is important to use daily sun protection to help avoid it. If you already have areas of concern, vitamin-rich moisturisers & cleansers can help visibly even skin tone and brighten things up.

WHAT THE FACE IS VITAMIN C?

Vitamin C is a real powerhouse antioxidant. It helps to maintain proper skin hydration and minimise the appearance of uneven pigmentation.

WHAT THE FACE ARE SERUMS?

Simply put, serums contain high concentrations of active ingredients and are hands down the hardest working skincare product in your arsenal - like Elucent Anti-Ageing Serum, with 16% Alpha Hydroxy Acids.

OUR PRODUCTS

THE BEST FOR YOUR SKIN. NO BS.

Our products are currently offline for maintenance. But don't worry, they will be back shortly!

SHOP OUR BESTSELLERS

REVIEWS

Even Tone Cleanser

"Usually a cleanser doesn't make me jump for joy, but this little beauty did! And I've tried alot of cleaners and they are always full of false claims. I loved that it exfoliated while I cleansed, but it was a gentle exfoliation so it didn't scrub away too much. I love it. I nearly cried. I've tried heaps of other brands and this one works for me like no other! "

Jessica
Anti Ageing Serum

"Recommended by a dermatologist I was keen to try a product that might work with my sensitive skin. I already had a good routine in place but this product was a game changer! I sometimes use the serum as a 30 min mask and wash off for glowing skin."

Lyn
Anti Ageing Day Moisturiser SPF 30

"Best moisturizer it treats and prevents with SPF 30."

Michelle
Anti Ageing Night Cream

"This brand was recommended to me by my dermatologist as it has active ingredients. The night cream made my skin feel brighter, smoother and plumper. It sinks in well and a little goes a long way. It's effective and not expensive. Make sure you wear sunscreen when using this cream."

Louisa
Even Tone Day Moisturiser SPF 30

"It makes my skin glow everyday when I go out, especially when exposed to sunlight. it’s so soft when i applied it and it’s not heavy in the face."

Arielle
Even Tone Cleanser

"First time in a long time I have switched cleansers, but this one is worth it! Makes my skin feel great and doesn't dry it out. Just wish it came in a pump instead of a tube, as you only need a small amount each time."

Adele

ELUCENT BLOG

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Elucent Anti Ageing Day Moisturiser SPF 30 & Elucent Even Tone Day Moisturiser SPF 30

Always read the label and follow the directions for use. Avoid prolonged sun exposure and wear protective clothing, hats and eyewear to further reduce risk. Frequent re-application is required.

What the Face

NO BUZZWORDS. NO JARGON. NO SNEAKY UNPRONOUNCEABLE INGREDIENTS.

WHAT THE FACE ARE AHAs?

WHAT THE FACE IS EMBLICA FRUIT EXTRACT?

GET THE FACTS

WHAT THE FACE IS SKIN CELL TURNOVER?

WHAT THE FACE IS PIGMENTATION?

WHAT THE FACE IS VITAMIN C?

WHAT THE FACE ARE SERUMS?

OUR PRODUCTS

THE BEST FOR YOUR SKIN. NO BS.

REVIEWS

Even Tone Cleanser

Anti Ageing Serum

Anti Ageing Day Moisturiser SPF 30

Anti Ageing Night Cream

Even Tone Day Moisturiser SPF 30

Even Tone Cleanser

ELUCENT BLOG

THE LATEST BEAUTY TIPS, TRENDS AND IDEAS

EVEN TONE
WANT GLOWY, RADIANT SKIN? THESE ARE THE INGREDIENTS TO LOOK OUT FOR

EVEN TONE
POWER OF PLANTS IN ANTI-AGEING SKINCARE

ANTI-AGEING
WHY DO I NEED A SERUM?

AVAILABLE AT

What the Face

NO BUZZWORDS. NO JARGON. NO SNEAKY UNPRONOUNCEABLE INGREDIENTS.

WHAT THE FACE ARE AHAs?

WHAT THE FACE IS EMBLICA FRUIT EXTRACT?

GET THE FACTS

WHAT THE FACE IS SKIN CELL TURNOVER?

WHAT THE FACE IS PIGMENTATION?

WHAT THE FACE IS VITAMIN C?

WHAT THE FACE ARE SERUMS?

OUR PRODUCTS

THE BEST FOR YOUR SKIN. NO BS.

REVIEWS

Even Tone Cleanser

Anti Ageing Serum

Anti Ageing Day Moisturiser SPF 30

Anti Ageing Night Cream

Even Tone Day Moisturiser SPF 30

Even Tone Cleanser

ELUCENT BLOG

THE LATEST BEAUTY TIPS, TRENDS AND IDEAS

EVEN TONEWANT GLOWY, RADIANT SKIN? THESE ARE THE INGREDIENTS TO LOOK OUT FOR

EVEN TONEPOWER OF PLANTS IN ANTI-AGEING SKINCARE

ANTI-AGEINGWHY DO I NEED A SERUM?

AVAILABLE AT

EVEN TONE
WANT GLOWY, RADIANT SKIN? THESE ARE THE INGREDIENTS TO LOOK OUT FOR

EVEN TONE
POWER OF PLANTS IN ANTI-AGEING SKINCARE

ANTI-AGEING
WHY DO I NEED A SERUM?